our values

UNDIVIDED: we leave our egos at the door, work transparently and fairly, and focus on executing our goals as a team.

UNAFRAID: we push ourselves and each other beyond our comfort zones in order to improve every day. we do the right thing to leave a lasting, positive impact.

UNCOMMON: we seek talent that complement and expand our potential. we always make time to celebrate ourselves and each other.

UNBIASED: we are fueled by creative - sometimes crazy - ideas, and we always prove them with data and science. we take risks with precision to build a powerful and sustainable business.

UNLIMITED: we will always go direct to everything - consumers, brands, founders - but we will never stop at what we know. we learn and evolve.

meet the team

tim armstrong, founder

hometown: Littleton, MA

previously: Starwave, Snowball, Google, Associated Content, AOL, Verizon

dtc brand obsession: i love all my DTC children

in my free time: read, think, coach sports, surf, ski, run, swim, golf, listen, observe, learn


adam askarian, data + engineering

hometown: New York, NY

previously: BounceX, Columbia University, Chartboot, State Farm

dtc brand obsession: Casper + FIGS

in my free time: calligraphy


katie bell berry, finance

hometown: Memphis, TN

previously: Goldman Sachs

DTC brand obsession: The Citizenry

in my free time: long walks in Brooklyn


lorin brown, creative

hometown: Wayne, PA

previously: Urban Outfitters, Wieden + Kennedy, Optimist, Harry's

dtc brand obsession: Aesop + Loopwheeler

in my free time: illustrate, spend time with family, comedy


paul cappuccio, vice chairman

hometown: West Peabody, MA

previously: Time Warner, AOL Inc, Kirkland & Ellis; U.S. Department of Justice

dtc brand obsession: TropicSport, Chipotle

in my free time: being run around by my 3 kids


corey daugherty, chief of stuff

hometown: Barrington, RI

previously: fresh out of school

dtc brand obsession: Huel

in my free time: spikeball, basketball, snowboarding


jennifer deason, finance + business operations

hometown: Lancaster, PA

previously: Sotheby's, Weather Channel, Bain Capital, McKinsey, eBay

dtc brand obsession: Lunya

in my free time: traveling with my husband and two kids


christie decker, experience operations

hometown: Manville, NJ

previously: Grandesign

dtc brand obsession: Rent the Runway

in my free time: hiking with my dog


andrew duplessie, growth product

hometown: New York, NY

previously: Tipster

dtc brand obsession: Parachute

in my free time: novelist


joy fan, brand experience + partnerships

hometown: San Francisco, CA

previously: Storefront

dtc brand obsession: Care/of

in my free time: dance + live music


samantha grant, programming + community

hometown: North Andover, MA

previously: Oath

dtc brand obsession: Otherland

in my free time: playing squash, watching Jeopardy, discovering new NYC restaurants


marley hyman, talent + culture

hometown: Meriden, CT

previously: Oath, AOL, Russell Reynolds

dtc brand obsession: AUrate

in my free time: NYTimes crossword puzzle


jim norton, sales + partnerships

hometown: Braintree, MA

previously: Dosh, Conde Nast, AOL, Google, Tribune

dtc brand obsession: Peloton

in my free time: running, cycling, and the occasional triathlon, with the hope they cancel the swim


olivia oshry, marketing + communications

hometown: New York, NY

previously: Oath, AOL

dtc brand obsession: The RealReal

in my free time: wannabe chef


richard przekop, product

hometown: Chicago, IL

previously: Jet.com

dtc brand obsession: Allbirds

in my free time: skiing


david schwarzberg, strategy + analytics

hometown: West Palm Beach, FL

previously: NERA Consulting, Alix Partners, AOL

dtc brand obsession: Stance

in my free time: playing basketball throughout NYC when not injured


daniel taylor, growth product

hometown: Greenwich, CT

previously: Tipster, Acharnaikos F.C., Only4stars

dtc brand obsession: Brooklinen

in my free time: fishing


randi tutelman, account management + customer success

hometown: New York, NY

previously: Inturn, Eleanor Kalle

dtc brand obsession: Naturopathica

in my free time: tennis